Modern Musician hosted a group coaching session focused on helping artists navigate the Street Team/Campaign Wizard setup, review early Meta ads performance, and schedule/promote livestream events. Multiple participants received hands-on guidance for profile setup, fan journey tracking, ad metrics interpretation, and email broadcast links.
Street Team account access and subscription status (Gold)Campaign Wizard (12-week launch campaign) setupArtist identity/profile setup (reference artists, descriptions, keywords)Meta Ads Manager troubleshooting and early performance interpretationFan Journey split-test opt-in performanceScheduling livestream events via Calendar/Event TypesEmail broadcast setup and correct registration link usageAI tools for visual style analysis, logo generation, bios/taglinesSocial link formatting (adding full https URL)
Highlights
Host welcomes attendees (David, Patrick) and begins live coaching; offers to bring participants on stage for questions.
David shares Street Team screen; host notes subscription may need updating to show Gold and directs to Campaigns → Campaign Wizard.
Host walks David through using the 12-week launch campaign template and completing Artist Identity (reference artists).
Patrick reviews Fan Journey stats; host explains low traffic limits conclusions, but Opt-in C shows early lead.
Meta Ads Manager review: set date range to Maximum, columns to Performance and clicks; explains spend pacing vs daily budget.
Host interprets ~$1.34 cost per link click as average for early-stage leads; explains new pixel learning and need for more time/data.
Patrick schedules a livestream via Calendar → Event Types → Artist Showcase so registrants can be captured in the journey flow.
Selassie returns after disconnect; host reviews email draft and advises replacing Journey link with the specific livestream registration link.
Selassie schedules VIP livestream (Sun 6/21 2:00pm MT), selects correct Live Streams stage, copies event share link into email broadcast.
David resumes profile setup: adds Spotify, refines brand keywords (happy/soulful/upbeat/groovy) and runs AI visual style analysis from uploaded photos.
Host generates AI logo and logo icon/emblem for David; discusses iterating branding later and fixing social URL formatting (include https).
Session wraps; host reminds calls run one hour Mon–Fri and encourages continued self-paced completion of profile/bio/tagline with AI support.