Group Coaching

Modern Musician Wednesday, June 24, 2026 1:08:17
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Event Summary

Modern Musician hosted a 68-minute group coaching session focused on troubleshooting and optimizing members’ campaign/journey setups, livestream scheduling, and Meta ads performance. The session included hands-on walkthroughs for switching event registrations to livestream stages, cleaning up journey automations, refining surveys, and resolving a split-test/goal-action error by updating outdated product goal actions.

Livestream event setup (Zoom vs Stages) and calendar event typesJourney automation configuration (register-for-event node, templates, reminders)Campaign Wizard content assets vs running adsMeta ads optimization (engagement campaigns, scaling budget, turning off weak ads)Survey funnel optimization (video orientation, reducing survey friction)Troubleshooting journey errors (invalid goal actions due to outdated product bundles)
Highlights
  • Host opens session, greets attendees, asks for wins/gratitudes; begins with Johnny Ryan’s Campaign Wizard review.
  • Johnny checks livestream calendar/event type settings; host navigates to Calendar → Event Types to verify location type and stage/channel configuration.
  • Updated an existing recurring livestream event type from Zoom to Livestream; host notes the need to update the Journey registration node to match the correct event type.
  • Host instructs pausing redundant reminder journeys/templates to avoid duplicate emails with bad links from overlapping systems.
  • Ad strategy guidance: Campaign Wizard ‘ads’ are social posts; recommend engagement campaigns first, then lead-gen/sales using best-performing videos.
  • Curtis screen-share: host reviews InTune survey post; assigns homework to swap vertical video to horizontal so survey remains visible on mobile.
  • Host shows where to edit surveys (Content → Surveys), adjust/delete/duplicate questions, and tune required settings to increase completion.
  • Patrick Culp ads review: strong engagement performance (~$0.01/engagement); homework to add more videos/posts into engagement campaign.
  • Budget optimization: identify an ad set near target (under $3) to scale; instruction to turn off underperforming ads (Social Post 2 and 5).
  • Journey split-test issue: attempts to mark winners for opt-in paths triggers ‘Invalid goal actions found’ / save failures; begins troubleshooting.
  • Root cause found: goal actions referencing outdated/nonexistent bundle products in tier paths; host re-selects updated bundles across nodes.
  • After updating goal actions, journey saves successfully; host closes with homework recap and ends session.
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